Get to know Anabel Oelmann, a game-changer in the world of health and wellness,

and a leading advocate for integrated healing. Anabel Oelmann is the Co-Founder and Director of The Healing Company.

Founded just last year, The Healing Company has a bold vision: bring integrated healing to the world, helping millions of people improve their quality of life. Our healthcare system is broken, with 95% of spend going towards treating sickness, yet over 90% of illness is preventable, attributed to lifestyle factors (per the Institute of Functional Medicine). Compelled by the global healthcare crisis and a deep belief in a different way, The Healing Company aims to democratize access to integrated healing by building a community of powerful healing brands through company acquisitions in the wellness space —unlocking individual market impact for each brand in the portfolio and, over time, integrating brands into a closed-loop wellness system. A growing consumer interest in alternative healing practices catalyzed by a pandemic-fueled values reset makes The Healing Company’s mission timely and relevant. Anabel is also the host of the new YouTube interview series, The Healing Hour, which brings together and amplifies the voices of healers, experts, entrepreneurs, and pioneers within the world of integrated healing.

Prior to founding The Healing Company, Anabel started her career as a model, and in facing immense pressure to fit a certain aesthetic began suffering deeply from stress-induced, chronic migraines. She found relief from Eastern medicine, which ultimately led her to become a certified nutritionist and found a functional mushroom company. Her challenges as a founder in the space—with a powerful product, but limited resources to compete in a fragmented, confusing market—shaped her and her co-founder Simon Belsham’s vision for The Healing Company. Together with a team of experts in S-commerce, storytelling, growth, and distribution, they are working to scale the reach and impact of today’s leading healing practices & products.

Entrepreneurs in the health and wellness industry can learn from Anabel’s journey and implement practical wellness practices to prioritize health, happiness, and success.

Starting the Healing Company, it was my dream coming true of helping people like myself and really building something that is so grounded in purpose. – Anabel Oelmann

In this episode, you will be able to:

• Realize the true potential of nurturing wellness in your daily life to achieve overall well-being.
• Gain invaluable insights into preventative healthcare and its role in avoiding future health complications.
• Unravel the secrets of building a tight-knit community for your healing brand to guarantee its thriving success.
• Attain the tools to conquer self-doubt and navigate risk-taking as a confident entrepreneur.
• Harness your unique passions and surround yourself with a supportive network to make your dreams a reality.

Connect with Anabel and The Healing Company:

The Healing Company:
Website : www.healingcompany.com
Instagram: @theheal_co
TikTok: @theheal_co
LinkedIn: The Healing Company
Anabel Oelmann:
Instagram: @bellaoel
LinkedIn: Anabel Oelmann

listen to the episode

Episode Summary

Starting Small with Wellness
It’s never too late to begin your wellness journey, and small adjustments to your daily routine can lead to significant improvements in your overall wellbeing. Integrating healthy habits doesn’t have to be overwhelming – starting with simple changes such as drinking more water, eating healthier meals, or doing daily stretches can positively impact your health.Anabel Oelmann encourages listeners to start small with their wellness journey. During the interview, she shares her morning routine, which includes yoga, meditation, and getting fresh air. She suggests incorporating simple changes in daily routines, like drinking warm water with lemon and practicing breathwork. Oelmann emphasizes the importance of gradually building these habits to promote personal wellbeing and improve overall health.
Joy as a Measurement of Success
Success in both personal and professional endeavors should be measured by the joy it brings to your life. While financial gains and prestige can be satisfying, genuine success stems from pursuing your passions wholeheartedly and deriving pleasure from your work. Ultimately, maintaining a sense of joy and fulfillment should remain the priority when striving for success.During the podcast, Anabel Oelmann emphasizes the significance of joy as a measurement of success. She encourages individuals to pursue their passions wholeheartedly and surround themselves with people who support their journey. By focusing on the happiness and contentment derived from one’s work and life, Oelmann believes individuals can truly achieve a successful and fulfilling existence.
Educating and Championing Credible Healing Practices
To make a real impact on people’s health, it is essential to educate them about credible healing practices and promote their adoption. Bringing attention to traditional healing modalities and combining them with conventional medicine can help bridge the gap between science and ancient wisdom. Educating people about the benefits and effectiveness of these practices fosters a more comprehensive understanding of health and wellness, which can lead to better personal health choices.Anabel Oelmann and her company, The Healing Company, are dedicated to merging ancient wisdom with modern medical practices. In the episode, she talks about the formation of a community of powerful healing brands that combine traditional methods with scientific advancements. By educating people on the benefits of integrative healing and supporting authentic practices, The Healing Company aims to change the way people approach healthcare and wellness.
Timestamped summary of this episode:

00:00:10 –
Introduction,

Alessandra Pollina introduces Anabel Oelmann, co-founder of The Healing Company, and discusses the upcoming Quotable magazine interview with her.

00:01:13 –
The Healing Company,

Anabel explains that the aim of The Healing Company is to bring integrated healing to the world and help millions of people lead healthier lives by bridging the gap between science and ancient wisdom.

00:03:01 –
Anabel’s Journey,

Anabel discusses her journey from modeling to discovering alternative plant-based methods for healing, such as yoga and CBD, and her decision to start a medicinal cannabis company in Germany.

00:11:36 –
The Healing Company’s Vision,

Anabel explains how her experiences in the fragmented plant-based medicine market led to the creation of The Healing Company, whose vision is to bring together healing brands and unite their expertise in healing products and practices through storytelling, ecommerce, and distribution in order to shift the paradigm from treatment to prevention.

00:15:09 –
The Importance of Preventative Health,

Anabel discusses the global health crisis and the need for a different approach to healthcare that focuses on preventing sickness through addressing low-grade inflammation caused by factors such as diet, stress, and environment.

00:17:47 –
Educating and Championing Credible Healing Practices,

The Healing Company’s primary focus is to educate people on integrated healing and champion credible healing practices and products. They plan to create a community around high-potential healing brands they acquire and help them expand their reach and impact. The goal is to enhance storytelling, create social conversations around the brands, and improve accessibility to integrative healing. Synergies between the brands will unlock scale benefits, allowing them to help each other.

00:21:20 –
Selecting Brands to Acquire,

The Healing Company’s core belief is that high-impact products and storytelling are essential for winners in the space. They conduct deep due diligence before acquiring any brand and have established three non-negotiable principles: clear product efficacy and appropriate concentration of ingredients validated by third-party testing, a transparent and ethical supply chain, and storytelling potential. They focus on selecting brands around these qualities, guided by the expertise of Dr. Dipak Chopra and Stephen Bartlett.

00:26:14 –
The Power of Collective Impact,

The Healing Company aims to acquire and scale 15 direct-to-consumer healing brands over the next three years with a focus on supplements, nutraceuticals, and general wellness. They plan to build a loop of habit formation, combining content, data and diagnostics, and personalized medications to keep customers involved in a healthy lifestyle. Their goal is to create a strong community of brands with synergies between them to amplify their impact collectively.

00:35:47 –
Importance of Wellness Routine,

Anabel Oelmann emphasizes the importance of having a wellness routine that includes warm water with lemon, yoga, meditation, and exercise. She also stresses the need to get fresh air and stick to a consistent sleep schedule, and offers advice for busy entrepreneurs looking to incorporate wellness into their daily lives.

00:38:51 –
Starting Small with Wellness,

Anabel suggests starting small with incorporating wellness into daily routines, such as starting the day with warm water and lemon, doing breathwork or stretching, and taking walks instead of driving. She emphasizes that small changes can lead to big benefits for mental and physical health.

00:44:02 –
Overcoming Worry and Fear in Business,

Anabel shares that one of her biggest learnings in starting a business is that 82% of worries turn out to be unnecessary. She advises entrepreneurs to not be afraid of taking risks and challenges, to learn from failures, and to trust themselves and their visions.

00:45:37 –
Joy as a Measurement of Success,

Anabel encourages entrepreneurs to find joy in their work and to surround themselves with supportive mentors and good people. She emphasizes that joy is the only measurement of success and advises entrepreneurs to believe in themselves and challenge themselves to enhance their skills and knowledge.

00:47:41 –
The Healing Company,

Anabel shares about The Healing Company, a wellness company that offers healing tips and acquisitions of brands that align with their mission. She talks about the importance of healing and

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Transcription
00:00:02

We’ll go for it. There we go.
00:00:10

I’m so excited to have Anabel Oelmann on here today. She’s the co founder of The Healing Company, and I think this is something that all of our listeners are going to find so interesting. I’ll just say here before I let you say hi, Annabelle, that we just actually have asked Annabelle to do an interview in the magazine, in Quotable Media Co magazine, as well as come on the podcast because we just wanted to have more of this conversation. And while the magazine issue is probably going to be old news by the time this comes out, it’s still fresh in my mind because we at the time of recording this, just wrapped that issue and I can’t wait for people to hear more. Annabelle, thank you so much for coming on today.
00:00:56

No, thank you, Alessandra, for having me. I’m very excited. Me too. I just feel like your company sounds really interesting and so needed, which I’m sure you agree. Let’s start by I like people to just kind of hear straight from you what it’s all about.
00:01:13

Tell us the super quick overview of what The Healing Company is. But then I more so want to go into what led you to actually starting it. How did you get to the point that you’re at today? Yeah, of course. So with The Healing Company, we really have a pride, bold aim is to bring integrated healing to the world and help millions of people lead a healthier life.
00:01:37

And we’re planning to do this by building a community of powerful healing brands and uniting our expertise in healing products and practices with our expertise in growing high impact brands and businesses, really through storytelling, ecommerce, distribution, our international business experience. And I think one of the key tenants, really, for the Healing Company is that we think about everyone, ourselves, first and foremost as people before professionals. And I think that’s really what our unique approach is. But we’re looking at bringing brands in that combine ancient wisdom with conventional medicine and really bridge between science and ancient wisdom.
00:02:29

Cool. Yeah. And I mean, I feel like that’s people might be kind of like, okay, and what does that really mean? But we’ll dive more into the actual company itself a little bit more after. So people will have to stick around and listen to hear more about the company.
00:02:44

But I want to hear kind of before we lead up to that, just how you actually started it. How did you go from wherever you consider the beginning of your story? Sometimes people go way far back. Sometimes it’s just like right before you started the company, but how did you go? Yeah, what’s the story of getting it started?
00:03:01

And then we’ll dive more into what you guys actually do and what it offers. Yeah. So before founding, like, prior to finding The Healing Company, I was working as a model for eight years with big fashion and beauty brands, but really, like, these unrealistic expectations and the constant pressure that is in this industry, it really led to serious physically and mental issues. And I was suffering quite a bit. I lost tons of weight.
00:03:31

I even lost my period for over a year. It just went up and down. And I realized that I had to make a change, which caused me to go down a path of self discovery and then really ultimately finding healing through alternative plant based methods. I went to India to do my yoga teacher training. I got certified as a nutritionist at Iin.
00:03:59

And really, through that journey, I came to understand that especially the US is one of the most developed countries in the world where the spending on health care is continuing to rise, but healthy life expectancy is actually declining. And we felt like we had to take or people feel like they have to take their health into their own hands. And actually, 95% of the spend is on treating sicknesses, whereas 90% of illnesses is actually preventable and attributed to lifestyle factors. And I think people are not aware of that. And so we really felt like we had to bring all these incredible healers and experts and entrepreneurs in the integrated healing space together and form a community where we could help shift the paradigm from treatment to prevention, which we feel is absolutely imperative.
00:05:08

Yeah. And obviously, it’s a journey, it’s not a sprint, it’s a marathon, but we are deeply motivated to undertake that and help educate people in the space of integrated healing and really championing all the credible healing practices and products. Yeah. So how long, like you said, you kind of realized you needed to sort of explore these other approaches. You got your yoga training, you did the nutritionist training or certification or whatever.
00:05:42

How long was that process between modeling? Well, I don’t know if you gave it up entirely or if you were just kind of like, I need to do something else and explore these other things between that and actually deciding to start a company around it. What did that look like? Yeah, so basically, when I started doing my nutrition course, that was 2016. And that was a time when I was in Australia.
00:06:11

I lived in Australia to model. That was where I was probably so tiny, so thin, that I didn’t even have the energy to get out of bed in the morning. It took me really long. I was living off of just purely salad. I wouldn’t eat anything else.
00:06:30

I had a very unhealthy relationship with food, and I was like, I have to kind of listen more to my body. Like, everything that I’m doing right now is so not sustainable. And so I did my nutrition course at the Institute of Integrated Nutrition. That was 2016 in Australia. It took me one and a half years.
00:06:53

I extended that to learn more, actually, about the gut and to go deeper into how the mind gut connection. And I always had yoga as my feel good medicine. It’s like I did it in the morning when I woke up, I stretched myself. Even though I wasn’t aware of really how to do yoga, it was still something that I practiced because I felt like that was the one moment during the day that I could literally settle down and listen to myself and listen to my body and my needs. And I was always so fascinated about India.
00:07:32

So I was like, if I ever going to do my yoga teacher training, I want to do it in India. And I that was like right before COVID I think 2019 is when I went to India. So two years later, where I did my yoga teacher training there and everything, like, really, my whole life changed in India because I met incredible people. I learned so much about myself, about self awareness, about how I need to listen more to myself and really become aware. And it was there where I decided, within overnight, I’m going to stop modeling and I have to just take another direction.
00:08:20

And I was living in La at that time before I went to India. And a friend actually introduced me to CBD at that point because I had really bad migraines. They became even chronic because of the stress that I was just going through. And I was obviously on a lot of painkillers because I had to go out and do my modeling job in India. I started thinking more about it because I was super stigmatizing it.
00:08:58

And I was like, I don’t want to deal with CBD or cannabis in any sort. Like, I don’t want to have anything to do with drugs. But then I did my research, and in India itself, I got aware of all these plant based medications that they use there that have been used for centuries and over so many generations, and it works for them so well. And so I went back, I gave it a try. I actually managed to get my migraines under control, and I found so much relief and plant based medications where there were no side effects compared to the medications.
00:09:36

I was the conventional medicine I was taking before. And I came back and I was so struck by all the changes that I’ve been through that I decided to start a company, a medicinal cannabis company in Germany. And there we then from the medicinal cannabis, I went into like direct to consumer CBD oils because I wanted people that would not get a prescription for cannabis to actually have access to it as well. And that’s really when I started looking into all the other plant based medications and plant based medicine and how I could leverage adaptogenic herbs to address everyday ailments that at some point will lead to long term disease. Because inflammation is something that piles up over years.
00:10:36

And so, yeah, that’s how my first brand, Noyo, really started. And, yeah, that is how the company really came to life because I really saw myself as a founder of a brand and all the challenges I went through in this space and all the limited resources I really had to compete in this fragmented market. And that’s really what shaped the vision for The Healing Company that we could put together our team of experts in escomers storytelling, growth, and distribution to help scale the region impact of today’s leading healing practices and products. Wow.
00:11:36

Yeah. Oh my gosh. So there’s so much to that story. And you kind of threw out there a whole nother company, too. Are you still running or does that other company still exist that you set the medicinal marijuana.
00:11:51

Yeah. The direct to consumer brand, Noyo, which is the CBD oil. And then I also ended up working on traditional Chinese mushrooms. Yeah, we turned that into the like we we put that under the umbrella of The Healing Company. That was basically the first brand we acquired with The Healing Company.
00:12:12

We are not actively working on it right now because obviously I was the founder of Noyo, and now I am just like, working on all the other brands that we’re acquiring and now the Healing Hour that we just launched. So I kind of set that aside also because it was based in Germany, it was quite hard to bring that over to the US. Okay. It’s still organically running, but it’s not anything that we’re pushing or trying to grow. Okay, wow.
00:12:42

But, yeah, a lot of things that you’ve been doing the last couple of years, it sounds like, and I wanted to touch and I want to hear more about the acquiring of all the other brands and stuff, too. But just first I want to go back to something that I think you threw out there and or maybe I had seen it somewhere else that I was looking into your stuff on the website, but did you say something about 90% of illnesses are preventable? I feel like we need to highlight that again for a second. Is that just in the US. Specifically or, like, worldwide?
00:13:16

I know there’s a lot of stuff about obviously the US. Specifically has terrible health care and is focused on preventative and is very focused on just they’re like, we’ll help our insurance, we’ll help you once it’s so bad that you’re about to die, essentially, and doesn’t care at all about actually staying healthy. But it sounds also worth mentioning. You’ve been all around the world. You said you’ve lived in Australia, you’ve lived in Germany, and we’ll spent time in India.
00:13:47

So you’ve been in a lot of different places. Obviously, that shaped the way that you’re thinking about all of this and running the company. But the US is particularly bad, right? Is there anything else worth touching on there? I feel like that’s worth thinking about a little more too.
00:14:08

Yeah, 100%. I think what you said, it’s incredible to see especially a country like the US. That is so big and has been growing and it’s a developed country and still there is so much going wrong. And a lot of people really ask us a lot of times with The Healing Company like why now? Why is this so important now?
00:14:34

And I think we are really compelled by the global health crisis and we have a deep belief in a different way of approaching health care. Because looking at the health care system, you can’t even call it a health care system anymore. It’s more of a sick care system. It’s treating people that are sick all the time instead of helping people prevent of getting sick, helping them, staying healthy. And I think that is one of the biggest issues right now.
00:15:09

And we really feel like it’s time to evolve about how we think about health and healing. Because as I’ve mentioned, health care is just continuing to rise although the healthy life expectancy is declining. And 95% is currently spent on treating sicknesses. And 90% of the illnesses that are actually preventable are because of low grade inflammation. And low grade inflammation comes from multiple factors.
00:15:46

It’s about the way we eat, our diet, it’s all the stress factors, it’s who we surround ourselves with, our environment, the time we actually spend on listening to ourselves and really getting in tune with our bodies. And this low grade inflammation ends up causing diseases. So something like cancer doesn’t happen overnight. It has happened through years and years and years of low grade chronic inflammation. And so we feel like we really have to address these issues that cause low grade inflammation in order to help people prevent of even becoming sick.
00:16:29

So we have to change different lifestyle factors.
00:16:34

We feel like we have to shift from treatment to prevention. Yeah, and it makes obviously I feel like that makes so much sense, like hearing your diet and I feel like everybody would be like yeah, of course we should. And I feel like well, two things. First of all, I feel like I know that even though it sounds like it makes so much sense and of course we should be trying to prevent stuff rather than waiting until we’re sick with something that is going to be really hard to go away. But it also seems like one of the biggest challenges you guys are probably running into is actually sort of convincing people to do that, right?
00:17:11

Because it’s so opposite what the health care system does, but also how we’re kind of used to it because it’s so like well, first of all, everybody’s used to living within that healthcare system. Of like, I go to the doctor when I’m sick kind of thing, but also just kind of that mindset of like, well, it’s like when you’re feeling fine, you don’t feel like you have the time or the money or the energy to spend on making sure you’re going to stay fine. Right. It feels not worth it because you’re not thinking about it when everything’s working fine with your body, right. It’s like easy to ignore.
00:17:47

So it’s kind of like you have to shift that whole mindset, which is obviously one of the trickiest parts of marketing anything, any company, I guess, right? 100%. And that’s why we also say the most important step, and the first step really, in our view, is educating people on integrated healing and then championing the credible healing practices and products. And that’s exactly where we’re starting with The Healing Company, because like you said, we really want to try to democratize access to integrative healing. And we want to do that by building a community around these powerful healing brands that we’re acquiring.
00:18:30

But the brands that we’re acquiring obviously have to have, in our opinion, a deep impact on their customers.
00:18:44

And we identify these high potential healing practice and products, and then we help them expand their reach and impact. And then we want to create an individual market impact by enhancing the storytelling around these brands, helping them create a credible narrative, create social conversations around these brands and improve the accessibility. So we really want to create this community around these brands where we find synergies, where one brand can actually support the other and really unlocking the scale benefit, right. Then they’ll each help each other. Okay, that’s what I was going to ask next is how it kind of works because you alluded to acquiring brands and that The Healing Company is kind of like the umbrella brand and then within that there are other brands from a business standpoint, I guess and also just what it would look like to a consumer on the outside.
00:19:47

What is that business model and how is that working? How do you acquire brands and what is that like? Yeah, so we really go through deep due diligence before we acquire a brand. But given that, our core belief is really that winners in the space must have both a high impact product and a high impact storytelling, so we really focus on selecting these brands around these qualities. So looking at the product quality of the individual brands, we’re obviously privileged to have Dr.
00:20:29

Dipak Chopra on our board as a chief scientific Advisor, and his guidance is really imperative on this point. But we’ve established The Healing Company standards with really three non negotiable principles, which are clear product efficacy and appropriate concentration of ingredients, which we are validating by third party testing, a transparent and ethical supply chain. And then the second one is really the storytelling potential. We are also obviously equally privileged to have Stephen Bartlett, who is the founder of Europe’s largest social media agency, Social Chain, and is on the Dragonstand in the UK as a board director and investor. And he has a huge knowledge in that space.
00:21:20

And we really feel that we can grow the stories of each individual brand because that’s what customers really relate to.
00:21:35

First of all, I just want to quickly ask, it sounds like you have some big names and big players involved, which is incredible. How did that happen? I feel like that’s the question people are going to have is like, how did you build this board? Because that sounds tough. Is that just like personal relationships that you already had?
00:21:56

Is there any kind of quick answer to that? I don’t want to derail the. I want to hear more about the rest of how everything’s working. But I feel like I have to ask. Yeah.
00:22:05

I think that’s really one of the powers of The Healing Company is that the team that we have brought together, we have really deep networking connections with really incredible people in this space. But one thing Deepak once told me, because I asked myself the same question, I’m like, how did everything just fall into place so perfectly? And he was like, belly, you know you’re on the right path if everything falls into place. And it meant so much to me because I felt I was always never on the right path. I was never happy where I was in my life.
00:22:45

I just went through all these ups and downs and I was always kind of disappointed with myself and the work I did and I never felt I ever reached that place where I felt it was purpose driven. And so starting The Healing Company, it was just like my dream coming true of helping people like myself and really building something that is so grounded in purpose. And when he said that, I was like, yeah, that’s exactly how it feels. Everything is just like falling into place. And the incredible team we have built at The Healing Company, we have so much trust with these people that that’s why they came onto the board.
00:23:31

And I was visiting Deepak Retreats prior to The Healing Company and then we were introduced and I told him about The Healing Company and he was really excited that our visions were so aligned in helping billions of people live a healthier, more sustainable and joyful life. And that’s, I think how it just clicked and we just got along and it just felt right. Wow. So was his brand like the first one or one of the first ones that kind of came on that you acquired? The second one, yeah, the first one we acquired was your super, which is a super food brand, and then the second one we acquired was Chopra’s well being businesses.
00:24:20

Wow, amazing. So what does that look like from the brand side? Just for someone who really doesn’t know how this stuff works. Like, for example, when you brought on the super, that’s a product. I think I saw that on the website, like a nutrition product or however, you can tell me how you guys explain how you explain it, but what does that mean for them to be part of The Healing Company?
00:24:43

I think we touched on the marketing and helping to tell their story, but what does that look like for the companies that you guys acquire? So I think one thing that is really key to understand is that when we acquire a brand, it’s not like we’re taking it over. So we want to let the companies run individually.
00:25:08

So the founders are staying in place, the teams are staying in place, if they work the way they are. And we want to help them reach and have an impact individually. So we started calling ourselves, or we’re aiming to call ourselves at one point, like the Lbmh of Wellness with the same approach. So, like, Lbmh has been doing it’s, been acquiring these incredible brands in the fashion industry and then really help them individually have a bigger impact through collaborations, through synergies between the brands. But the brands are staying as they are, so they’re not changing their names.
00:25:52

They’re not going to be suddenly called part of The Healing Company or whatever. They’re keeping their names. They’re running individually. We’re just coming in with our expertise in the places where they need support in order to have the impact that they want to have and that they should have. Well, it’s just really the kind of mindset of being stronger together.
00:26:14

Right? Like, you all have the same mission, but help in different ways and exactly. All together, you can help amplify all of them as part of the overall story of healing people, right? Yeah, exactly. Like you said, we really believe that collectively, we’re so much stronger than individually.
00:26:34

So that’s really what we want to achieve with The Healing Company, is that the impact each individual brand has just grows exponentially the more The Healing Company grows? Yeah, I love that.
00:26:50

There’s one thing I wanted to just touch on too, super quickly. I think of a video that you guys have on the website or something, and I just feel like there was something in there that I saw that made so much sense. It was kind of like about why now is the time for this kind of thing. And it was like, we’re now in the time of the science and technology that can really make an impact, but also in a time when people are kind of re. I mean, I hate to say re oh, God, what’s the word I’m looking for?
00:27:27

I hate to say, like, rediscovering, because I know for many people it never went away. But the ancient wisdom, ancient healing modalities, I feel like they’re becoming more mainstream, maybe in a lot of ways people are kind of realizing, like, yeah, these things are important and they help and they work. And that kind of crossed over this with the same time of the place that we are with science and technology right now, to be able to be like, yes, these things work, and here’s why and how, too. So it’s not just something you have to believe. It’s like something you can see in a more concrete way.
00:28:04

And that really stood out to me because I was like, yeah, that’s such a great point. That’s why this does seem like a great time for this kind of thing, because there’s no denying the impact. Exactly. And with all the research that is put into it now and the tests that are being done and the studies, you can actually now verify that what has been done for thousands of years and generations over generations is actually working. And obviously, I travel still to India a lot because the herbs in India are extremely powerful.
00:28:44

But there you see, like, the families, they don’t even question these kind of things because they just have used these products and these herbs and plant medications for centuries, and they have been told by their grandparents or their mothers, and they’re passing it on to their children, and they just know it works. But in the Western world here, we still question it because no one ever taught us about it and we haven’t tested it ourselves. So it’s really, I think, about the trust that is there in the Eastern world and what we are just now are able to back with science in order to make it even more accessible for the Western world as well. Yeah, I think that’s such a great point, because if you’ve grown up and you’ve just seen it working, you’re not really going to question it. But I feel like there are a lot of people still in the US.
00:29:41

And the Western world who are like, well, why would I do that when I can pop a pill or something that work or fix it, or we have these treatments? But, yeah, people who have embraced other modalities are like, yeah, it clearly works. I can see it, I can feel it. But I feel like it’s kind of like that moment where we can actually prove things to the people who maybe need it, need to be proven, or need to have some other kind of stats and data to back it up. And now it’s like, you know what?
00:30:15

You can see it right here and yeah, I just thought that was a great point. I thought it was a great the video was awesome, so maybe we’ll share that. Thank you so much. Yeah, I love that. The videos that we post, obviously, if that brings people to actually think and question things, that’s exactly what the goal is.
00:30:34

So I love it. Yeah. Maybe I should ask for a second, like what some of the marketing and marketing around The Healing Company and the brands that you’re working with, what does that kind of look like and what is your plan for the future, for actually bringing this to more people? Because I know you said that was like the storytelling and everything is like a really big part of this. Are there any kind of plans for the next couple of years and what you’re planning to do or anything you’ve already been doing that’s working really well.
00:31:04

Obviously, we have a really great marketing team that is working on a daily basis with the brands that we acquire to really help them become experts in marketing for their brands. So our team is not staying in for the entire time, but as soon as we acquire a brand, they go in, they really help the team within the brand to support them wherever support is needed and to help them really grow on the marketing side of it because marketing nowadays is just such a huge aspect. But really for the future, for The Healing Company. While we plan to buy and scale, I would say about like 15 direct to consumer healing brands over the next three years with the initial focus on supplements and Nutraceuticals, but then also as well as general wellness because we say that we have to build like this loop of habit formation. So in order for people to really stick to a new habit and to a new good quality, they have to always be surrounded by it.
00:32:14

If it’s just a supplement they should take every day, then they’ll take it for like a week or two or maybe a month, but then they lose it again. So how can we actually keep them involved in this new healthy lifestyle so that they actually stick to it? And then that comes with data and diagnostics, that comes with more personalized medications and also the content. So building a really strong content, for example, Deepak’s app where he has his meditation sessions that you can do, guided meditations and on the articles that he posts regularly about health and healing and the newest innovations in the health and healing space. And then that combined with products and then with data and diagnostics and then at some point also looking into doing a more personalized approach.
00:33:12

Oh, cool. And then you also mentioned The Healing Hour, a new podcast you guys are launching. Yes, we just did launch our launching. This comes out. It will definitely have been it will.
00:33:25

Be yeah, we just launched the Healing Hour. It was about like, I think two weeks ago actually today we just launched the second series of it. Cool. And yeah, our goal is really to bring together and amplify the voices of healers and experts and entrepreneurs and pioneers in the world of integrated healing with my mission to really raise awareness and increase the education around integrated healing practices. And products.
00:34:02

So my first interview with Deepak, which was launched two weeks ago and today actually the co founder or the owner and CEO of Sutra, Stephanie Marimoto, who is a lot about talking a lot about the effects of magnesium and especially on female health. Yeah, and there are more coming, but it’s very exciting.
00:34:32

Cool. Yeah. We’ll include a link in the show notes for this episode so people can click over and go listen to you there. That’s really great. I mean, I love your mission of just having these conversations, starting these conversations and informing people.
00:34:51

I feel like we’re all going to be able to learn so much and that’s so important. That actually makes me want to ask what is kind of your day to day look like right now? As the co founder of The Healing Company and everything else, what is your day of work look like and do you have any kind of morning routines or things that you do throughout the day or throughout the week that help you just stay grounded and also are doing these days? Yeah, I think maintaining a healthy and balanced personal work life is so important and so I really prioritize and carve out time for physical and mental well being in order to reduce my stress from all the traveling and also feel energized in order to do my work well. But really I start my day off with self care and I need my mornings.
00:35:47

It’s so important to me. Wherever in the world I am. I always try to have like an hour for myself and that means waking up, having my warm water with lemon. Then I’ll probably do around ten to 20 minutes of ten to 30 minutes of yoga and stretching. I do my meditation which lasts from ten to 20 to 30 minutes as well, depending on the time that I have.
00:36:14

And then if I manage, I always love to do some kind of workout. So I go for a short run, I do a workout. I love going boxing or tennis or all of these things. If I’m able to squeeze that in. I always have to go out in the morning and get some fresh air if that means just walking around the block or grabbing a coffee.
00:36:39

I just need that to start my day to go out for a second. And then we really have set because our team is really spread all over the world. We have set aside three to 5 hours every day in all these different time zones where they all overlap, where we have calls with the team, where we plan and discuss whatever is necessary. And then I work on the content for Quotable Media Co. So I plan ahead the interviews that I’m doing for The Healing Hour and anything else that needs to be done.
00:37:13

But yeah, because I travel quite a lot, it’s for me sticking to my morning routine and sleeping like minimum 7 hours is really key for me. And I really feel that if I don’t do it, if I can if I’m at home, I love cooking and using the evenings to wind down and eat healthy. Yeah, love it. And wait, where is home for you right now? Well, I spent my time between New York and Berlin, so I would call both home right now.
00:37:49

I don’t know why I was thinking I was picturing you being somewhere warmer. I wish. Just because, I don’t know why, I guess with getting outside every day. Yeah, well, that is where my soul is because I’m such a summer person. For me, I know one day I want to live by the ocean.
00:38:07

For me, the ocean is like it gives me all the energy and it grounds me so much and gives me so much peace. And I really feel like how my heart rate just drops whenever I am by the ocean. So one day I’ll be in a warm place by the ocean. I know that for sure. But with the company right now, new York and Berlin are good spots to be.
00:38:30

Yeah, it makes sense. No rush. There’s time for at all, right? Exactly. So everyone listening to this is like busy business owners who probably not to use myself as an example, but probably recognize they need more space for wellness in their life or like more of a focus on it.
00:38:51

But it can feel hard to squeeze it in, especially as a mom and a business owner. And no time feels like it’s your own sometimes. So what would be like one is there one thing you would say to start with any one thing to focus on your wellness that you think would be the most obviously it depends per person, but the most kind of overall beneficial to your body or your life? Well, it definitely starts your day off with warm water and lemon, add a pinch of salt. That’s key.
00:39:24

It really sets your body I’ve seen. People do that, but I’ve never tried it. Yeah, it’s really good because it actually sets your body in like an alkaline state for the day and it gets your metabolism going. And so that’s really key. But then if you feel like you don’t have one thing I always say that everyone has time.
00:39:44

And I know sometimes it feels like you don’t have time, but you can always make yourself time. And if it’s just five minutes or just ten minutes, or if you end up being able to do it for 30 minutes, start off. I fully believe that too. So I appreciate that because a lot of people, that’s always their excuses. They’re like, I don’t have time.
00:40:03

It’s like, yeah, you do have time. Either wake up, I don’t know, 30 minutes earlier and use that slot, or I don’t know, don’t go out for dinner so late. You find time during the day if it’s important to you. And for me, one thing, I know that meditation is for a lot of people, hard that haven’t done it. So I would start off with breath work because I think that breath work in so many ways is so powerful.
00:40:31

It can be energizing in the morning, it can wind you down in the evening. It helps you to really balance your brain halves. It helps you to focus. So there are so many breath work classes and things you can do that you can easily find online that would already be such a beneficial start to your day. And then add in some meditation if you can, or even just like you don’t even have to do proper yoga, but like, stretch and then try to walk wherever you can.
00:41:07

So don’t jump into your car all the time. Try to walk. It’s like getting your steps in is so important for your horde and for your overall health and go out in the fresh air. That’s so funny you say that, because I’m so guilty of just, like, getting in the car even if I’m just five minutes away. And I’m always like, well, again, it’s like, well, it’ll take so much longer to walk.
00:41:32

But yesterday we only have one car right now, and my husband was out all day and my son’s home on school vacation week this week. So I had to do like, two different errands in two different places at two different times of the day. We walked all over the neighborhood yesterday, and my son loved, like, he’s tracking it on the phone, like how many steps we did, how much time of activity we had. And then I was shocked. I thought he was going to be so tired and not want to do anything else.
00:42:07

But then he asked if we could go out to dinner and the place that we like to go, I mean, again, it’s not far. It would be like five or six minutes in the car, but it was like 20 minutes to walk there. And I was like, really? You want to walk there? And he did.
00:42:20

And we noticed how we talked about it afterwards. We ended up taking an Uber home, I admit, but that’s because it was like late and dark. Exactly. And I was like, I don’t know if you should be walking home in the dark, but we felt so good, and he loved it, and we had such a nice time. And I was like, we really should do this more.
00:42:41

Yeah, 100%. Another thing, for example, is what people always do as well, is like, if they have an elevator at home, they always take the elevator instead of using the stairs. So there are these little things that you can do throughout the day that you just are so used to doing that are not as good for you if you would just go for a walk or use the stairs that can already make such a big difference to your overall health. So I would always implement, start slow, implement one thing after another. Don’t try to do everything at once because that just overwhelms.
00:43:16

And if you see, you will see the benefits it will have on your health, on your overall mental well being, your physical well being, that you will automatically start to increase those times and implement more things because you just want to feel good. Yeah, that’s a great point. Love that. Okay, good. I hope everybody listens to this, actually listens to the advice.
00:43:40

I mean, it doesn’t have to be hard, it doesn’t have to be long. Exactly. Adding things into our day and we’ll feel better and probably do better in everything else that we do. Exactly. So I always ask people, what’s one thing that you wish you had known more about when you first started your business and knowing that you’ve kind of started a few that could be however you want to take it.
00:44:02

It could be something you wish you knew more about when you first started The Healing Company or when you first started your first business. But is there anything? Well, you know what? There was once a study that said that 82% of all worries turn out to be unnecessary. And I think that is one of my biggest learnings in starting a business is that I just worried a lot at the beginning and so many times all these worries just turned out to be totally fine.
00:44:36

And I think it’s just key to just start whatever you want to start. Do it. Don’t be afraid of doing it and just go for it. Because to be honest, what is really the worst thing that can happen and everything that goes wrong or might go wrong is all a learning for what will even work better in the past. So don’t be afraid.
00:45:02

Your worries are probably not as bad as they seem. Yeah, so true. Definitely see that all the time too. That’s such a good answer. I don’t know if anyone’s ever said that.
00:45:14

I love it. Any last, other last word of advice that you’d want to leave other entrepreneurs and women building business? Yeah, 100%. I think I have so much that I learned as a woman throughout this time. But I think there is actually a couple.
00:45:37

I think that we live in this world of really believing that there are boundaries and limits because that’s what our thoughts tell us and that’s what we were conditioned but really have visions and see what others can see. And don’t be afraid to be called a fool. I think that’s really important because I was always afraid. I was always afraid that people would judge me. But I think it’s so important to never stop and to challenge and enhance yourself and to really take risks because that’s what entrepreneurship is about in so many ways and learn from your failures.
00:46:21

And one thing that Deepak also said to me once, and that really stuck in my mind that I’m trying to implement and how I really try to live my life right now is that joy is the only measurement of success. And so whatever you do, do it joyfully. Be happy, be surround yourself with good people, have mentors that support you and just really believe and trust yourself. And I think that’s so important. Oh, my gosh.
00:46:57

Yes. Mike Drop. I feel like I can’t say anything else after that. That’s all so good.
00:47:06

Absolutely. Well, thank you so much for coming and sharing all of this. And I know we mentioned the podcast, but just let people know where else they can find you and your companies and how they could connect with you if they’re listening to this and feel. Yeah, so my personal Instagram account is at bella bellaoel. And then for our Healing Company, where you can follow everything we’re doing, get healing tips and really learn about the newest statistics and our brand acquisitions.
00:47:41

That our Instagram from The Healing Company, that is The Healing Company And that’s the same for YouTube, where you will find the full length interviews of my healing hour and obviously on LinkedIn and yeah, amazing. Awesome. Well, thank you so, so much. We’ll put all those links in the notes, of course, so people can find you, and I hope that they do, and I hope everybody follows the trajectory of The Healing Company.
00:48:14

I can’t wait to see what else you guys end up doing in the near future. Thank you so much. I was trying to really appreciate it. And thanks for all your support.